I love all of the Pureology products!! Maintains color and shine noticeably longer than any other products on the market. It's well worth the investment too. I buy my shampoo and conditioner in the liter (or larger if I can find it). I have long thick hair and the liter sizes last me 10-12 months. I wash my hair on average 3 times a week, which significantly extends the life of my color and healthiness of my hair. If you wash your hair everyday, you run the risk of stripping the proteins and moisture out of your hair. I noticed an immediate improvement when I started washing less frequently. Granted my go-to hair necessity definitely helped getting used to less washes baby powder! A blondes best friend :) So excited about Pureology's new line of "blonde" products I recently started using a few, including this shampoo, and loving the results!Save 15% Off
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